Comply Direct celebrates exciting new partnership with the National Oceanography Centre (NOC)

Comply Direct is thrilled to announce a new partnership with the NOC, one of the world’s top oceanographic institutions, to further UK ocean carbon research for supporting mitigation of climate change.



Comply Direct has made a donation of £25,000 to NOC’s Blue Carbon project, which will support the carbon coring and analysis of a key coastal site in Porthdinllean Bay, on the northern Welsh coast. The site is a Special Area of Conservation (SAC) which is known for the presence of both seagrass and macroalgae.


Claire Evans, Senior Carbon Researcher and Lead Scientist on the Blue Carbon project at the NOC provides further detail on the project;


“Seagrass meadows are the powerhouses of coastal seas, providing a nature-based solution to climate change. They have been neglected for decades, which has led to their large-scale degradation and loss. In fact, they are some of the most threatened and degraded habitats on Earth and it is estimated that we have lost as much as ninety percent of UK seagrass beds over the last century.


However, with thanks to generous donations, like that from Comply Direct, it gives us the opportunity to restore them as part of our effort to combat climate change and preserve biodiversity.


NOC scientists are examining seagrass beds across the UK to determine the rate at which they capture and store carbon, as well as their contribution to supporting fisheries and the coastal protection they can provide. The more we understand this, the more we can maximise these positive impacts.”


The investment from Comply Direct comes as part of their annual impact fund, whereby 5% of their annual net profit supports charitable causes that align with the materiality assessment they conducted early 2022.


Emily Baker, Marketing Coordinator at Comply Direct commented:


“We are delighted to partner with the National Oceanography Centre, a charity strongly aligned with our own business vision of creating a better, fairer, sustainable world for all. We chose to support the Blue Carbon project following the results of our 2022 materiality assessment, which identified climate change as the most important issue to our stakeholders. As land-based causes and solutions are currently prioritised and better understood, we were driven and excited by the opportunity to support a project exploring our ocean habitats.


Through supporting this project, we hope to educate and inspire both public and government to protect these important environments, ensuring the ocean is increasingly included in conversations about climate change solutions and reaching net zero.”


As two organisations passionate about our oceans and our climate, Comply Direct and the National Oceanography Centre are delighted to have formed a philanthropic partnership. Individuals, foundations, and corporations all have an important role to play in understanding our changing ocean, so as a collective we can play our part in helping to restore it.


For more information on the NOC and how Comply Direct’s investment will support the Blue Carbon project, click here.


To learn more about NOC’s vital blue carbon work visit Seagrass | National Oceanography Centre (


Comply Direct look forward to sharing regular updates on this extremely exciting project.


For more information on Comply Direct’s new partnership, please do get in touch with the team on